Amaaltas by Mehar Thapar: A Ritual of Care, Rooted in Legacy and Age-Old Natural Wellness 

New Delhi, India, July 1st , 2025: The journey of Amaaltas began much earlier when Mehar Thapar struggled to find an effective hair oil for her kids to improve their hair health. Not being able to rely on anything available in the market, she turned to what she trusted the most — natural wellness. With the aim of avoiding harsh chemicals from her personal care routine, Mehar blended her first batch of natural hair oil at home. The ingredients consisted of age-old Ayurvedic ingredients like Amla, Bhringraj, Onion, Coconut, and more.

This led to results that were impossible to ignore — stronger, shinier hair with reduced hair fall, and a confidence that can only be achieved through gentle Ayurvedic care. Soon, this simple yet powerful formula evolved into Amaaltas by Mehar Thapar, a gender-neutral brand, created for both men and women, suitable for all hair types. 

From Family Ritual to Everyday Essential

Amaaltas began as a simple act of self-care that soon gained popularity. Friends, family, relatives and even acquaintances, noticed the difference the product brought to their hair, asking for more bottles, sharing stories of visible results. No celebrity promotions, or influencer marketing, just authentic word-of-mouth success.

Bottling Heritage: How Amaaltas Took Shape

This result-driven product soon gained so much attention that Mehar’s son, Ishpreet Thapar, helped transform this homemade hair care ritual into Amaaltas by Mehar Thapar — a premium clean beauty brand rooted in Ayurvedic wisdom, modern integrity, and a family’s unwavering belief in care.

Why Amaaltas Stands Apart

  • 100% natural and handmade formulation
  • Made with Ayurvedic ingredients that target hair growth and improve scalp health. 
  • Free from parabens, sulfates and artificial fragrances that cause dryness and itchy scalp 
  • Cruelty-Free, Eco-Conscious, Small-Batch Production
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Reimagining Luxury: Where Heritage Meets Modern Beauty

At Amaaltas, luxury means authenticity, purity, and timeless rituals. The brand seamlessly blends Indian wellness practices with global clean beauty standards, offering a mindful and results-driven experience.

A Global Ritual of Care

As the world embraces conscious beauty, Amaaltas is poised to share its trusted, handcrafted ritual with discerning consumers in India and beyond.

Amaaltas by Mehar Thapar, because true beauty begins with care, and care begins at home.

Available now at: www.amaaltas.com 

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